Moira Hendrickx's profile

Retail branding: Prada

Our task was to design interior wallpaper for a new Prada retail store for the launch of its Spring/Summer 2018 collection "Premonitions II".  The major themes of this collection were:

Megacities
 Futurism
Architecture
Utopian
City of Gold
Everything used to create this design is architectural - from tiles to towers, blueprints to balconies. Overlaying these elements again and again brought about a strange new landscape. Perhaps it will still be possible to find solitude in the megacities of the future; to enjoy gardens and bursts of colour inside buildings. Pollution will surely be addressed but will it be extinct?
Retail branding: Prada
Published:

Retail branding: Prada

Interior wallpaper design for Prada SS/18 collection "Premonitions II"

Published:

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